Influencer Analysis Paper Overview: The purpose of this assignment is to provide

Influencer Analysis Paper Overview: The purpose of this assignment is to provide an opportunity for students to evaluate and analyze the use of influencers in social media marketing and communication. Influencers are a valuable tool in strategic communication in the digital space and a current trend in the marketplace. Students will select an influencer to analyze and determine their communication strategy.
<

<

Influencer Analysis Instructions: An influencer is someone who has built forth an audience, naturally and over time, and is viewed as an authority figure on a certain subject, area, or perspective in the online space. In addition, influencers have the presence and trust in their community to persuade audiences to take a specific action based on what they share.
<

<

These individuals bring forth unique experiences, perspectives, and brand voices to the table, which makes it difficult to categorize each influencer in a consistent way.
<

<

You are asked to create a report on the top influencers for one of the following areas:
<

<

Your university
<

A sports or athletic team
<

A local business or nonprofit
<

An established brand
<

Awareness or Cause
<

6Pages plus reference page.

Post navigation

Leave a Reply

Your email address will not be published.